ThoughtSpot

Beyond 2020 Conference Design

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Client: ThoughtSpot
Services: Experiential, Entertainment, Brand Marketing
Year: 2020

"As soon as people saw the opening the emotional impact was obvious. and that transfers into their opinion of us as a brand."

ThoughtSpot

experiential thought spot beyond 2020 06

ThoughtSpot’s Beyond Conference is an annual convergence of visionaries, thought leaders, and Fortune 500 executives in data analytics. In 2020, shifting to a virtual format posed a unique challenge for ThoughtSpot: to create an online event that was as engaging and dynamic as their in-person gatherings.

The opening title animation was critical. It set the tone for the conference, illustrating the journey of AI-powered analytics merging with cloud technology. This visual narrative was designed not just to welcome attendees but to also symbolize ThoughtSpot’s innovative edge in analytics.

Throughout the event, coordinated speaker intros and event graphics kept the themes and messages of the conference in constant circulation. These elements reinforced ThoughtSpot’s stance as a pioneer in the analytics field.

Our expertise in television production and motion graphics video allowed us to operate within a tight timeline, ensuring each design element effectively contributed to audience engagement and reflected the sophisticated nature of ThoughtSpot’s technology.

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