Typeface, a San Francisco-based generative AI company, sought Leftchannel’s expertise in motion branding for the launch of their innovative AI app, designed for revolutionizing enterprise content creation. Typeface, backed by industry-leading investors and known for its cutting-edge AI technology, needed a launch video that reflected their forward-thinking ethos.
Our task was to craft a motion graphics video that not only introduced Typeface’s brand but also communicated the app’s transformative impact on video marketing and brand strategy. The challenge was to convey complex AI functionalities in an accessible, engaging way.
The project went beyond typical video advertising, aiming to showcase the app’s impact on video marketing. The result was a persuasive and dynamic narrative that effectively communicated Typeface’s capabilities.
