RISE HOLLYWOOD: Digital Art Installation
Enrichment by Design
The Rise Hollywood is a meticulously designed apartment community in the heart of Hollywood. As part of L.A.'s public art set aside requirements, Encore Capital Management, the development team behind The Rise, turned to leftchannel for a digital art piece that would complement the architecture and enrich the property experience for residents.
Leveraging partner SNA Displays’ unique trapezoidal screen, we designed artful video modules that incorporate elements of nature while also giving a nod to the film industry for which Hollywood is known. The bespoke digital art installation builds on the property's harmonious relationship with the outdoors and the surrounding neighborhood.
Utilizing digital design for the public art set aside requirement gives The Rise and Encore Capital Management the flexibility to update the art installation with new content, injecting fresh energy into the property as desired.
"SNA and leftchannel did a great job designing our digital art piece. It’s such a unique feature for the property. The feedback has been great - both residents and guests are really enjoying it." Jimmy H, Executive Vice President Encore Capital Management