GM Goodwrench
Broadcast Spots

We created a three spot campaign for Leo Burnett Detroit and their client, GM Goodwrench. Our goal was to showcase the connection between everyday people, their cars, and the specialists at Goodwrench -  all animated within graphic environments. The spots included a combination of live-action, 3D graphic environments, and 2D graphic elements for a highly- stylized hybrid treatment.






  • good wrench shop
  • car sie view city background
  • good wrench workers
  • icons